Web Design Archives - wearecomma

A measure of success

by Alastair | Jun 14, 2021

Custom CMS platform, online marketing, ecommerce

A measure of success

A complete CMS bespoke build and online marketing for a world leader in strain gauge measurement devices.

The brief

Mantracourt designs and builds complex measurement devices for various business sectors such as aerospace, automotive and civil engineering.

They required an online presence that reflected their prime market position, including wide exposure on the search engines; a comprehensive, bespoke CMS; ecommerce facilities; and an online Partner platform scheme.

The solution

A comprehensive search engine optimisation plan was put in place. This included copywriting, scheduled publishing of articles, onsite and offsite SEO practices. Together with achieving results on the organic listings, online marketing – including Google Ads and Bing Ads – was implemented to ensure Mantracourt showed for highly relevant search terms across niche markets.

Mantracourt have highly specialist documentation, software and content that needed to be kept up to date. No off-the-shelf CMS could match the requirements, so we built a bespoke CMS which allows Mantracourt to update all aspects of their website and backend materials.

In addition, a Partner Platform was built which allows companies interested in selling Mantracourt’s OEM products to register. Deep integration with the Google Maps API means users can find distributors of Mantracourt’s products, which is all controlled from the CMS.

https://www.mantracourt.com/

The impact

A solid online presence with many spin-off websites supporting the main website. Great exposure on the search engines – worldwide – generating traffic and business. The main website – and satellite websites – are the go-to resource hub for Mantracourt’s clients. A longstanding, very happy, client with many exciting online tools in the pipeline.

Pic showing someone typing a blog entry for the Mantracourt blog on a laptop

“We’ve worked with Dan and his team for more than 14 years. He’s always been very responsive and forward-thinking. As a market leader in strain gauge measurement devices, having a reliable pair of hands to look after our digital presence has been essential in our achievements.”

Kelly Voysey

Head of Marketing, Mantracourt Electronics

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A simplified process to matching results

by addacomma | Apr 13, 2021

coding, data security, online platforms, project planning, web apps

A simplified process to matching results

Careful planning and coding experience of web applications were required to provide a robust online platform that ensured a smooth process for GPs to match patient data to their separately sent samples at the lab.

The brief

Members of our team were briefed to build an online platform for the University of Exeter Medical School that allows GPs to submit patients’ blood results to an online database for laboratory analysis.

As you’d expect for confidential information, security of patient data and robustness of system was paramount.

The solution

A simple step process was introduced to ensure efficiency and ease of compliance. The steps were logical and reduced the possibility of errors in the matching of any details and samples.

Patient information is logged onto the platform by a GP

The data is then anonymised, with a unique barcode generated

Code printed off and stuck to the blood sample container

Samples are posted to the laboratory where patient data and blood samples are married up, ready for analysis

The platform is live and is proving an efficient pipeline for those requiring the lab services. On going evaluation of the process and system has helped to keep the system fit for purpose.

Due to the sensitive nature of the data being handled, visuals and access to this project are limited.

https://www.exet1d.com/

The impact

Extending far beyond this project, the research and development time invested in this platform has meant that the team have been able to develop a solution that can easily be incorporated into future university medical projects and applications.

Pic showing the close up of a computer screen showing the Exeter login screen

“We commissioned Dan to build this ground breaking platform that enables clinicians to register and submit research participant data remotely and upload biochemistry results from analyses of the participants’ blood and urine samples by our NHS laboratories. This platform could easily be reappropriated for other designs of research study and associated biochemistry tests.”

Michelle Hudson

Research Project Manager, University of Exeter Medical School